Southside Residencies


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Southside Residencies

Investment Overview

Southside Residencies is a boutique development of 116 contemporary apartments in bustling Southside, a district of central Birmingham filled with rich multi-cultural heritage. This renowned cultural quarter is home to some of the most talked-about names in the arts and theatre world (Birmingham Royal Ballet, The Hippodrome), along with a wide array of bars and restaurants, artisan retailers and independent businesses. Both innovative start-ups, notable names in the creative industries and retail (Bullring, Selfridges) are converging on this 24-hour neighbourhood giving it an authentic character all of its own. Combining the ambition of Birmingham’s entrepreneurial culture with the independent spirit of the surrounding Chinatown and LGBT community further strengthens the area’s reputation as one of Birmingham’s most exciting places to live and invest in.

This is one of Birmingham most sought after postcodes in the city with bundles of amenities on its doorstep with loads more to come and a few below.

Key Investment Points

Prosperity Developments:

  • 41 Projects completed
  • Total GDV of over £416m
  • Circa 15 Year track records for delivering projects

Analyst Comments

There are not many ‘no brainers’ when it comes to property investment. However, Southside Residencies and Digbeth get pretty close to it. As Southside residencies is perched between the fast-growing financial district and close to significant regeneration projects below, it’s easy to appreciate why. Namely, the below regeneration projects will not only remodel inner-city Birmingham as a whole but transform Digbeth into a vibrant epicentre for culture, commerce and entertainment alike.   

  1. £1.5 Billion Smithfield regeneration project by Lendlease – <100 metres North West of Southside Residences
  2. £1.5 Billion HS2 Station and surrounding area (Custard Factory see link) – <900 metres East of Southside Residences
  3. £700 Million Eastside Locks redevelopment – <500 metres North of Southside Residences
  4. £165m Southside Regeneration – <500 metres from Southside Residences

Investing is part ‘scientific’ but also essentially part ‘art’ as a lot of what drives markets, locations, and therefore, investment decisions. Developments such as the above that lead to gentrification and further inward investment do not show in any data and statistics. However, if investing for capital growth is crucial to be aware of and understand. Current population data isn’t developed for Digbeth yet; however, the redevelopments happening above the area will be transformed without a doubt! If you are waiting for that to be shown in the data and statistics, you are already too late in the gentrification process. And prices and rent would have already risen. We liken Digbeth to Stratford, where average house prices were around £200,000 in 2007 now its closer to £650,000 (2000 the average was closer to £70,000). If you had looked at the data prior (or even during) to the regeneration that occurred there, it wouldn’t have painted the best picture of the area and possibly you would have chosen not to invest your money. That would have been a poor decision, as we know now.